For you coffee lovers this is a useful sign to memorise. It says "gaa-fae sod" which translates as "fresh coffee". The first word is for coffee, "gaa-fae". The word "sod" is sometimes seen on TV as it is used for live images.
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The following are the books on our "essential reading" list.
Computer Software Thai for Beginners Benjawan Packages Speak Like a Thai CDs